Alex Herron is a powerhouse music video and narrative director whose cinematic style has racked up over 2.4 billion views worldwide. Originally from Drøbak, Norway, and creatively raised between Scandinavia and Los Angeles, Alex brings a magnetic blend of European edge and Hollywood punch to every frame he directs.

Known for his sharp emotional instincts and high-impact visual storytelling, Alex has worked with major international artists and brands — directing award-winning music videos, action-driven short films, and commercials with narrative soul. His projects stand out for their visceral energy, elegant pacing, and the kind of performances that stick with you long after the screen fades to black.

Alex is not just a director — he’s a leader on set. He works closely with actors, knows how to draw out peak performances, and fosters a team energy that elevates every shoot. His transition from music videos to film reflects his natural evolution as a visual storyteller with ambition and versatility.

Whether it’s a chart-topping hit, a high-intensity narrative, or a branded piece with cinematic flair — Alex Herron brings scale, passion, and unstoppable creative force to the table.